You Built to Last?

Success Built to Last: Creating a Life that Matters  If you liked the book Built to Last about how great companies attain and then maintain long-term success, here's one that profiles individuals with the same kind of scientific rigor.  Among the dozens of subjects interviewed for this book are Herb Kelleher, Michael Dell, Richard Branson and a host of fascinating others -- all were concerned from the get-go about making a difference, not fitting in.